Privacy
Last updated: October 4, 2026
The short version: we only collect your email address if you choose to join our mailing list, we never sell it, and this site doesn't use tracking cookies.
Visitor statistics
We use Cloudflare Web Analytics to count page views. It doesn't use cookies or local storage, and doesn't track you across other websites. We only see totals, such as how many people visited a page.
“Buy on Amazon” links
When you click a Buy button, our server looks at which country your connection comes from so it can send you to your local Amazon store (for example amazon.co.uk in the UK). That country lookup is used for the redirect only and isn't stored. Once you're on Amazon, Amazon's privacy notice applies.
Mailing list
If you sign up for our free coloring pages, we ask for your email address and nothing else. Our email service also keeps basic details of the sign-up itself, such as when it happened and which form you used, as a record of your consent. We use your address to send you the free pages and to let you know about new books and more free pages. We don't use it for anything else and never sell or share it.
You only join the list once you confirm by clicking the link in our confirmation email. That confirmation is your consent, and it's the legal basis we rely on. You can withdraw it at any time. If you don't confirm, your address stays as an unconfirmed sign-up: we won't email you again, and we delete unconfirmed sign-ups regularly.
Our list is stored and sent by Kit, an email service based in the United States, which protects data transferred from the UK and EU using recognised legal safeguards. See Kit's privacy policy. Kit may record whether emails are opened or links clicked; we only look at totals.
If you confirm, we keep your email address until you unsubscribe. Every email has an unsubscribe link, or you can email hello@awcolorco.com and we'll remove your details.
Hosting
The site is hosted by Cloudflare, which processes basic technical data such as IP addresses to deliver pages and protect the site from abuse.
Social media
Links to TikTok, Instagram and YouTube take you to those platforms, whose own privacy policies apply.
Contact
Questions about your data, or anything else? Email hello@awcolorco.com or message us on TikTok or Instagram at @awcolorco.